Kenya is the premier source of quality horticultural produce, grown in natural conditions under the sun and delivered to markets through the best cold-chain logistics network in the world. She is a Major supplier of;
• Flowers and ornamental roses in the world exporting to over 60 destinations. Kenyan flowers are world renowned with unique characteristics such as novelty, longer shelve lives, diverse and beautiful.
• Fresh vegetables such as French beans and peas to the world especially the EU Market.
• Fruits such as avocadoes, mangoes and pineapples and edible nuts (macadamia and cashew nuts) to the world.
Reputable quality products due to compliance in international market requirements both legislative and non-legislative due to the commitment by the industry to meet the highest stringent quality specifications done under good agricultural practices guided by global G.A.P specifications with a full traceability system in place. Reduced rejections of fresh produce at the destination ports. Kenya has unique competitive advantages for commercial horticulture – climatic variation, export market credibility, diverse product range, postharvest facilities. Backward linkages to the small holders at firm level, translating into gains in terms of income and contribution to employment and poverty reduction. Many smallholders have been integrated into global value chains reducing costs and risks. Efficient dissemination of technical and market intelligence information ensuring well informed producers in the industry especially on good agricultural practices. Increased confidence in Kenyan horticultural products in the global market and increased market entry into key markets in developed countries.
Increased uptake of KEPHIS technical capacity in sanitary and phytosanitary services with an enhanced international, regional, and national recognition of KEPHIS as an eminent testing body. Increased exporter awareness to adopt value addition especially in flowers (ready packed in bouquets).